Saturn Series
Saturn car models presently make some of the most affordable vehicles in the General Motors family brand; the Saturn division includes family cars, SUVs, regular vehicles and minivans. The reduction in fuel consume combined with the good price represent essential elements that count on the Saturn car market. This manufacturing tendency was adopted by General Motors as a strategic move to gain market preminence over the toughest competitors: Japanese car producers. Thus, General Motors came to sell affordable Saturn car models at the beginning of the 1990s; then, this new division got the public attention by the very customer-oriented services.
The first Saturn car designs to hit the market were the S Series that included sedans, wagons and coupes. They stood apart even within the varied GM classes of products by the use of new special platforms and plastic panels included for a superior durability and resistance against denting. The entire Saturn car division was produced in a single plant in Tennessee. Back in the 90s these vehicles made the best fuel savings of the moment with a forty miles per gallon consume for manual transmissions. Plus, depending on the model, a Saturn car could offer somewhere between 85 and 124 horsepower.
The beginning of the century didn’t bring much novelty in the Saturn car design; the interior was given more attention in terms of good looks, but the Saturn brand seems a bit neglected by the mother company. With lower sales attracting the leaders’ attention, General Motors finally made a move in the direction of creating a new Saturn car division: the L Series. The concept relied on the use of the sedan to revive interest in the brand: thus the Vue and the Ion followed together with a green line application in the form of a hybrid car this time.
If compared to the first Saturn car models, present-day Saturn vehicles have changed and improved a lot. Instead of the plastic panels used for the first models, steel is now used for safety purposes, not to mention that it is more convenient. Moreover, any modern Saturn car is likely to bear the marks of the European GM models like the Opel. Some users have reproached the loss of the identity and the stylish polishing of European cars, but generally speaking, one cannot overlook or neglect the serious standard level increase made not only in design but in quality and refinement too.
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