Trading Habits of Women in Car Auctions
Women don’t enjoy walking around big parking lots in repo car auctions surrounded by sellers that regard them with superiority or don’t bother answering their questions. A woman is often regarded with contempt or disrespect when she tries to evaluate a thing, a car or anything else, that is supposed to be part of “the man’s world”. There still are women that go to buy the cars they want from car auctions, but they are usually accompanied by a man, who is doing what they want, but in the eyes of the crowd he is the one pulling the strings.
If a woman want to avoid the uncomfortable situation of being addressed by a salesman that thinks he is Dan Juan, they either leave home or don’t come at all and try the online auctions. Over the internet, no one cares if you are a woman or a man. The other buyers can not see you, you are safely at home behind the computer screen and can bid freely.
Those who say women don’t know what they want are very wrong. This can constitute a reason for confusion, when other men watch them and see them bidding on only one car, until they get it. But they are aware of what they are doing, only that they really want it and don’t intend to go home without it. Some car salesmen try to either charm or intimidate women at live auctions. Other men that are bidders get annoyed when they are bidding against a woman. That’s why most women resort to online auctions.
If a man sees a good deal, he will get it even if he came for something else, but a woman won’t care because she knows she wants something else. Women want quality and they won’t give up the search until they find something they find fit. Women can do the most amazing searches and find the gold beneath the caves. Most women successfully make a car purchase in police car auction, even getting good prices for certain cars. The only moment in which women are advantaged at live auctions is when they are sellers themselves, because they will benefit form extra attention from buyers and that means free car advertising.
